Mass Affluent Segment Marketing Journeys Lead

Quantitative Marketing(10 days ago)

Pittsburgh, PAOnsiteFull TimeSenior$85,000 - $138,000Marketing

About this role

The role involves leading the development and execution of multi-channel marketing strategies for the Mass Affluent segment at PNC. It focuses on creating seamless customer journeys, leveraging insights, and measuring success to enhance customer experience and drive growth.

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Required Skills

Customer Journey
Marketing Strategies
Cross Channel Marketing
Customer Insights
Data Analysis
Campaign Management
Digital Marketing
Partnership Management
Performance Measurement

Qualifications

Bachelor's

About Quantitative Marketing

pnc.com

PNC Bank (PNC Financial Services Group), headquartered in Pittsburgh, PA, is a U.S. financial services company offering a broad suite of personal banking products including checking and savings accounts, credit cards, mortgages, home‑equity and auto loans, CDs and retirement accounts. It provides digital and mobile banking tools, online bill pay, card controls and a large branch and ATM network for everyday banking. PNC also offers wealth management, investment and retirement planning, plus small‑business banking and lending, positioning itself as a full‑service provider for individuals and businesses.

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