Good Apple
A Media Planner collaborates with media and analytics teams to develop, execute, and optimize media campaigns across various channels. They build and maintain industry relationships, manage partner negotiations, and oversee campaign performance reporting. The role involves strategic planning, partner management, team supervision, and campaign analysis.
Good Apple is an independent media agency specializing in end-to-end paid media for healthcare brands, offering integrated media strategy, planning, and buying across paid search, social, programmatic, CTV, and more. The agency brings proprietary measurement tools and data solutions — including CRISP™, CoreSight™, and CRISPcare™ — to drive outcomes for patient and HCP audiences while navigating regulatory compliance. Known for improving partner efficiencies by an average of 30%, Good Apple serves clients in areas such as rare disease, oncology, ophthalmology, and dermatology.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
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