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Paid Media Contractor at Equisoft - ApplyBlast

Paid Media Contractor

Equisoft

2 months ago

3.7 on Glassdoor

Remote

Part Time

Medior

0 applicants

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About this role

The Paid Media Contractor manages and optimizes paid search and social campaigns to drive pipeline and SQLs rather than just lead volume. This role focuses on maximizing ROI, running structured testing roadmaps, and improving full-funnel conversion rates across multiple product lines and regions. The position requires close collaboration with Marketing Operations, Analytics, and Inside Sales teams to ensure efficient spend and accurate performance tracking.

Responsibilities

Manage and optimize paid search and social campaigns across multiple product lines
Align conversion strategy to funnel stages to improve lead quality and pipeline contribution
Run structured testing experiments and deliver performance reporting with actionable insights