About this role
The Paid Media Manager at Primal Kitchen leads the brand’s paid media efforts across digital, social, CTV, and retail media networks, driving data-informed strategies to support brand growth. The role is embedded in a fast-growing CPG company focused on clean-eating products and works cross-functionally with creative, influencer, and omni teams to align media and brand objectives.
Required Skills
- Paid Media
- Campaign Optimization
- Retail Media
- Media Planning
- Analytics
- GA4
- Triple Whale
- Agency Management
- Creative Collaboration
- Reporting
About Heinz
heinz.comHeinz is a renowned food company known for its iconic condiments, particularly its world-famous ketchup. With a rich history spanning over 150 years, Heinz specializes in the production of high-quality food products that inspire a passionate consumer following. The company continually innovates, introducing new flavors and products while maintaining a strong commitment to quality. Heinz operates under the belief that food should evoke love and connection, which is reflected in their marketing and product offerings.
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