Paid Search & SEM

The Paid Search & SEM role at Cognition involves owning the end-to-end paid search strategy for Devin's self-serve funnel, including Google, Bing, and Performance Max campaigns. The position requires building optimized accounts, implementing accurate conversion tracking, testing landing pages, and reporting key metrics to drive signups and revenue. This role demands a hands-on approach to capturing existing demand and connecting the conversion funnel across SEO, lifecycle, and web teams.