Performance Marketing and Digital Media Manager

Piping Rock

8 days ago

Bohemia, New York

Onsite

Full Time

Senior

0 applicants

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About this role

A Performance Marketing & Digital Media Manager at Piping Rock Health Products leads paid media across an ecommerce portfolio, driving growth and customer acquisition through multi-channel advertising strategies.

Skills

Qualifications

5+ years of experience in performance marketing, paid media, or ecommerce advertisingProven experience managing large-scale digital ad budgets ($1M+ annually)Hands-on expertise across: Google Ads (Search, Shopping, Performance Max), Microsoft Ads, Meta (Facebook/Instagram), TikTok Ads, Shopify ecosystem (feeds, integrations, attribution basics)Strong understanding of ROAS optimization, CAC targets, and new customer acquisition strategiesDeep analytical skillset with ability to translate data into actionable insights

About Piping Rock

pipingrock.com

Piping Rock is an online retailer of vitamins, dietary supplements, essential oils, and other health and personal-care products, offering thousands of SKUs at value prices. The company operates a direct‑to‑consumer ecommerce platform that promotes affordable pricing (often advertising savings up to 25%), a broad selection spanning herbal remedies, sports nutrition, and pet supplements, and international shipping. Piping Rock emphasizes product quality and transparency through sourcing and quality checks while providing product information to help customers choose the right wellness options.