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Performance Marketing Lead (Google & Microsoft Ads) at Ruby Labs - ApplyBlast

Performance Marketing Lead (Google & Microsoft Ads)

Ruby Labs

4 months ago

3.8 on Glassdoor

Remote

Full Time

Senior

0 applicants

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About this role

Ruby Labs is seeking a Performance Marketing Lead to own Google and Microsoft Ads execution across a multi-brand portfolio. This senior player-coach role involves scaling profitable spend, coaching acquisition managers, and establishing account standards while leveraging AI tools to optimize workflows. The ideal candidate will drive strategy, ensure compliance, and directly challenge execution to maximize performance across Search, Performance Max, and other channels.

Responsibilities

Scale profitable spend across multiple brands and geographies
Coach and develop acquisition managers and paid search teams
Conduct regular account audits to identify scaling opportunities
Establish account standards and governance for multi-brand setup
Own AI-driven knowledge bases and automation workflows for marketing

Skills

Qualifications

7+ years of hands-on paid search experienceExperience coaching and leading paid search teamsDirect ownership of large Google Ads budgets ($5M+ monthly)Strong understanding of subscription economics (LTV, CAC, ROAS)Deep Google Ads policy and compliance experience

About Ruby Labs

rubylabs.com

Headquarters

San Francisco, California, United States

Company Size

51-200 employees

Founded

2018

View Profile

Ruby Labs is a forward-thinking company that specializes in developing innovative consumer products aimed at transforming sectors such as health, education, and entertainment. With a commitment to enhancing lives, Ruby Labs leverages cutting-edge technology to create solutions that are not only functional but also impactful. The company focuses on crafting products that push the boundaries of traditional markets, creating value for consumers and making a positive difference in their everyday lives.