Performance Marketing Manager
AppsFlyer
About this role
A Performance Marketing Manager at AppsFlyer will own and scale paid social efforts across LinkedIn and Meta to drive measurable pipeline impact for B2B enterprise audiences. The role emphasizes data-driven strategy, structured experimentation, and use of AI and automation to optimize campaigns and improve funnel performance. The person will partner cross-functionally with creative, content, product marketing, analytics, and sales while operating at global scale.
Skills
About AppsFlyer
appsflyer.comAppsFlyer is a modern marketing cloud that unifies measurement, deep linking, data collaboration and AI across mobile, web, CTV, console and other digital channels. The platform provides attribution and analytics, deep linking and growth tools, fraud prevention, and extensive partner integrations to feed real‑time data into marketing workflows. Marketers and product teams use AppsFlyer to optimize campaigns, build audiences, and prove ROI with unified reporting and pipelines. It targets enterprise and app businesses globally, with a focus on scale, data security, and cross‑platform measurement.
Recent company news
AppsFlyer sale collapses after Apollo seeks new deal terms
1 week ago
AppsFlyer appoints Nakad in GM role
2 days ago
AppsFlyer appoints Alexia Nakad as general manager, Western Europe and the Middle East
1 day ago
AppsFlyer halts $1.9bn sale talks after private equity bidders seek revised terms
1 week ago
Data digest: 2025’s top earning genres, AppsFlyer for sale, Block Blast hits 70m DAU, App Store earnings, more
Jan 14, 2026
About AppsFlyer
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Leadership Team
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
Unlock Company Insights
View leadership team, funding history,
and employee contacts for AppsFlyer.
Salary
$86k – $115k
per year
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