Performance Marketing Manager
Opal(29 days ago)
About this role
The Performance Marketing Manager at Opal is responsible for scaling the company’s paid acquisition efforts across key channels including Meta, Google/YouTube, Apple Search Ads, and TikTok. This role encompasses campaign execution, budget management, and creative strategy, alongside analyzing performance data to optimize growth. The manager will collaborate with cross-functional teams to align marketing strategies with product and user retention goals, ensuring a data-driven, full-funnel approach to user acquisition and sustained profitable growth.
Required Skills
- Paid Growth Execution
- Campaign Optimization
- Budget Management
- Audience Targeting
- Creative Strategy
- A/B Testing
- Data Analysis
- Reporting
- Attribution Understanding
- User Acquisition
+8 more
About Opal
www.opal.soOpal is a leading screen time management application designed to help users focus better in their daily lives. Available on iPhone, iPad, and macOS, Opal allows users to measure and enhance their focus in real-time. With user-friendly features and analytics, it empowers individuals to set limits on distractions and cultivate healthier digital habits. The app's commitment to improving productivity makes it a preferred choice for those seeking to optimize their screen time.
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