General Manufacturing

Performance Marketing Specialist

General Manufacturing(1 month ago)

HybridFull TimeMedior$65,425 - $88,882 (estimated)Marketing
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About this role

A mid-level performance marketing role at General Motors focused on digital marketing measurement and analytics. The position provides exposure to marketing platforms and performance dashboards and partners with cross-functional teams to support data-driven decision-making. It is part of the broader marketing organization concentrating on growth and media performance.

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Required Skills

  • Campaign Optimization
  • Paid Media
  • Search Ads
  • Social Ads
  • Programmatic
  • Reporting
  • Analytics
  • CRM
  • SQL
  • Dashboarding

+5 more

Qualifications

  • Bachelor's Degree in Economics
  • Bachelor's Degree in Actuarial Science
  • Bachelor's Degree in Industrial Engineering
General Manufacturing

About General Manufacturing

gm.com

General Motors is a global automotive company and the parent of Chevrolet, Buick, GMC and Cadillac, designing, engineering and manufacturing a full range of cars, trucks and SUVs. Beyond vehicles, GM provides connected and mobility services—such as OnStar and GM Energy—and invests in vehicle safety, autonomous driving and other advanced engineering. The company is pursuing electrification and sustainability through initiatives like its Journey to Zero Emissions while supporting communities and workforce development. For more than a century GM emphasizes quality, reliability and delivering a vehicle for every drive.

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