Performance Marketing Specialist

As the first dedicated Performance Marketing Specialist at Silverfin, you will lead paid media execution end-to-end across all active markets, building and optimizing campaigns to drive growth and improve conversion rates. This role involves collaborating with demand generation, regional field marketers, and cross-functional partners to rebuild the top funnel pipeline from the ground up. You will be responsible for managing multi-market budgets, ensuring proper tracking infrastructure, and delivering actionable insights through real-time performance dashboards.