Performance Media Manager, Ali
Philips(18 hours ago)
About this role
A Performance Media Manager at Ali focuses on planning and executing advertising strategies on Alibaba's platforms to meet sales goals. The role involves managing budgets, optimizing campaigns, analyzing competitor activities, and adjusting tactics to maximize performance and efficiency. It contributes to the company's health technology mission by driving effective digital marketing efforts.
Required Skills
- Alibaba
- Campaign Management
- Data Analysis
- Market Research
- Advertising Optimization
- Bidding Strategies
- Competitor Analysis
- Digital Marketing
- A/B Testing
- Traffic Acquisition
About Philips
philips.comLearn more about Philips and how we help improve people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting.
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