Personalisation Lead

As a Personalisation Lead, you will define and drive the Group's personalisation strategy across digital channels, ensuring every customer interaction becomes more relevant and commercially effective. This role sits at the centre of Digital, Product, Marketing, Analytics and Data, leading the evolution of customer experiences through data-driven decision making, audience strategy and experimentation. You will own the personalisation roadmap, develop future capability, and ensure onsite and offsite personalisation work together to create connected customer journeys.