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PPC Specialist at FatCat Strategies - ApplyBlast

PPC Specialist

FatCat Strategies

4 months ago

Raleigh, United States

Onsite

Full Time

Junior

0 applicants

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About this role

A PPC Specialist manages paid advertising campaigns across various platforms to drive traffic and conversions for clients or internal business goals. The role involves keyword research, bid management, ad copy creation, and performance analysis to optimize return on ad spend. Collaboration with marketing teams is essential to align ad strategies with broader business objectives.

Responsibilities

Manage and optimize paid search and display advertising campaigns
Conduct thorough keyword research and competitor analysis
Create compelling ad copy and landing page content
Monitor campaign performance metrics and adjust bids accordingly
Collaborate with marketing teams to align strategies with business goals

Skills

About FatCat Strategies

fatcatstrategies.com

Headquarters

Raleigh, North Carolina, United States

Company Size

1-10 employees

Founded

2002

View Profile

FatCat Strategies is a digital marketing agency focused on contractors and home improvement businesses. It specializes in lead generation and online marketing tailored to the contracting niche, helping clients attract and convert more inquiries. Through targeted strategies, FatCat Strategies aims to boost online visibility, drive qualified traffic, and grow revenue for contractors. The company clearly positions itself as a partner for home improvement professionals seeking practical, contractor-focused marketing results.