Principal Associate, Global Program Activation & Content Manager

A Principal Associate, Global Program Activation & Content Manager at Capital One integrates corporate marketing strategy with international regional execution to ensure a cohesive global brand presence. The role involves leading the end-to-end execution of experiential campaigns, managing activation toolkits, coordinating with global agencies, and synthesizing consumer insights into actionable marketing briefs. You will also oversee activation budgets, track campaign performance metrics, and secure executive buy-in through data-driven business cases.