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Principal Creative, Growth Production at Instacart - ApplyBlast

Principal Creative, Growth Production

Instacart

11 hours ago

3.6 on Glassdoor

Remote

Full Time

Senior

4 applicants

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About this role

The Principal Creative, Growth Production role at Instacart leads the production engine for growth and direct response creative, overseeing high-volume video and performance content from concept to delivery. This position involves managing end-to-end production operations, building scalable systems, and driving AI-integrated workflows to support marketing and growth initiatives. The role requires hands-on leadership in pre-production, on-set operations, and post-production while ensuring compliance with business affairs and localization requirements.

Responsibilities

Own end-to-end production for growth and direct response creative across multiple formats
Build and maintain creative operational systems including intake, workflows, and asset management
Drive AI production workflows and manage localization for multilingual content

Skills

About Instacart

instacart.careers

Headquarters

San Francisco, California, United States

Company Size

1001-5000 employees

Founded

2012

View Profile

Instacart is a grocery technology company that offers same‑day delivery and pickup by connecting consumers with personal shoppers and local retailers through a digital marketplace. It partners with thousands of national and regional stores to power online storefronts, fulfillment and logistics, and offers a subscription service (Instacart+) alongside merchant tools and advertising solutions. Instacart’s platform combines consumer apps, retail integrations, and data-driven tools for inventory, marketing and operations to help retailers reach customers and shoppers get groceries conveniently. The company’s mission centers on making the food people love accessible and convenient through technology and partnerships.