Principal Writer & Strategist, Executive Thought Leadership
BetterUp(2 months ago)
About this role
As the Principal Writer & Strategist for Executive Thought Leadership at BetterUp, you will act as the editorial voice for the executive team, transforming their ideas into various formats including speeches, articles, and multimedia content that effectively communicate with key stakeholders. Your responsibilities include developing executive communication strategies, conducting interviews to uncover insights, and utilizing GenAI tools to enhance content creation while maintaining authenticity. Collaborating across teams such as Brand and PR, you will help elevate the thought leadership platform to drive engagement and business growth.
Required Skills
- Executive Communications
- Ghostwriting
- Thought Leadership
- Storytelling
- Interviewing
- Content Development
- Data Analysis
- Marketing Mindset
- Multimedia Storytelling
- Social Media Strategy
+5 more
About BetterUp
www.betterup.comBetterUp is a pioneering coaching platform that integrates artificial intelligence, behavioral science, and personalized coaching to enhance workforce productivity and engagement. The platform offers services like BetterUp Lead™, BetterUp Manage™, BetterUp Ready™, and BetterUp Grow™, all designed to cultivate leadership, improve manager performance, and foster resilience among employees. With a focus on measurable business impact, BetterUp partners with organizations to help every individual achieve their potential, transforming coaching from a privilege for a few to a scalable resource accessible to all.