Product Growth Lead

M-KOPA

4 months ago

4.0 on Glassdoor

Remote

Full Time

Manager

0 applicants

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About this role

The Product Growth Lead at M-KOPA is responsible for designing and executing data-driven lifecycle campaigns to drive customer engagement and revenue growth in the FinTech sector. This role involves hands-on execution using CRM tools like CleverTap and Braze, conducting structured A/B tests, and analyzing funnel performance to enhance customer experiences. Collaborating with cross-functional teams, the lead will translate insights into scalable playbooks that promote financial inclusion across Africa's underserved markets.

Skills

About M-KOPA

www.m-kopa.com

M-KOPA is a pioneering company that provides smart devices and financial services designed to promote financial inclusion and economic growth in Africa. By offering affordable payment plans for smartphones, M-KOPA enables users to gain access to various services, including digital loans, health insurance, and device protection. With a strong presence in countries like Kenya, Ghana, Nigeria, Uganda, and South Africa, M-KOPA has forged a path for millions of customers, empowering them with tools for personal and business success. The company is committed to unlocking opportunities for everyday earners, ensuring they experience significant improvements in their quality of life.