Product Marketing Lead - Launches

Klaviyo(4 days ago)

HybridFull TimeSenior$140,000 - $210,000Marketing

About this role

Klaviyo is seeking a Product Marketer to shape how the company communicates its products and platform to the market, ensuring consistent messaging across various channels and events. The role involves storytelling, go-to-market strategy, and collaboration with cross-functional teams. It is a strategic position focused on positioning and narrative development for the company's offerings.

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Required Skills

Messaging
Storytelling
Product Marketing
Campaigns
Positioning
GoToMarket
Content Strategy
CrossProduct
Market Trends

About Klaviyo

klaviyo.com

Klaviyo is a B2C CRM and marketing automation platform that unifies AI-powered email and SMS to help ecommerce brands drive growth and retention. It uses customer data, advanced segmentation, and automation flows to deliver personalized, omnichannel experiences across email, SMS, WhatsApp, and more — including AI-driven capabilities via K:AI Agents. Klaviyo emphasizes measurable results with analytics, testing, and integrations with major ecommerce platforms to boost revenue and lifetime value. Companies use it to build targeted lifecycle campaigns, personalized messaging, and data-driven retention strategies at scale.

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