Product Marketing Manager - Online
Esri(14 days ago)
About this role
A Product Marketing Manager at Esri drives awareness, demand, and adoption of ArcGIS SaaS products by developing and implementing marketing strategies and programs. The role partners with product, industry, and sales managers to define positioning and messaging, analyze market trends, and support product launches to increase customer adoption.
Required Skills
- Go-To-Market
- Product Launch
- Messaging
- Positioning
- Market Research
- Content Creation
- Project Management
- Cross-Functional Collaboration
- Communication
- Competitive Analysis
+1 more
Qualifications
- Bachelor's Degree in Business or Marketing
- Master's Degree (Preferred)
About Esri
esri.comEsri (Environmental Systems Research Institute) is the leading provider of GIS software and spatial analytics, delivering the ArcGIS platform for mapping, visualization, and advanced geospatial analysis. Its offerings span desktop (ArcGIS Pro), cloud and enterprise deployments (ArcGIS Online, ArcGIS Enterprise), developer APIs/SDKs, and mobile and industry-specific applications for government, utilities, transportation, natural resources, and business. Esri also provides geospatial data, location services, training, and professional services, and supports a global ecosystem of partners and developers around its "The Science of Where" vision. Founded in 1969 and headquartered in Redlands, California, it serves customers worldwide.
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