Product Marketing Manager

DataCamp(7 months ago)

RemoteFull TimeMedior$60,000 - $90,000Marketing

About this role

DataCamp is seeking a results-driven B2C Product Marketing Manager to lead the launch of new learner-focused products and implement impactful marketing campaigns. The role involves collaborating with cross-functional teams to drive learner adoption and revenue, focusing on performance marketing and user engagement strategies.

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Required Skills

Product Marketing
Campaign Management
Performance Marketing
Copywriting
GTM Strategy
User Acquisition
Retention
Marketing Automation
Analytics

Qualifications

2-3 years in product marketing in consumer SaaS
Experience crafting product marketing campaigns for large user bases
Experience launching offers and optimizing user acquisition or retention
Experience with marketing copy and design/brand teams

About DataCamp

datacamp.com

DataCamp is an online learning platform focused on data science, machine learning, and analytics, offering interactive courses in Python, R, SQL, and related tools. It emphasizes hands-on, browser-based coding exercises, real-world projects, and assessments organized into Skill Tracks and Career Tracks to build practical abilities. DataCamp serves both individual learners and enterprises with team training, customizable learning paths, and analytics to track progress. Learners choose it for its applied approach, large exercise library, and immediate feedback that accelerates real-world data skills.

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