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Product Marketing Manager at Waymark - ApplyBlast

Product Marketing Manager

Waymark

1 month ago

4.9 on Glassdoor

Remote

Full Time

Manager

19 applicants

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About this role

Waymark is seeking its first Product Marketing Manager to build the product marketing function from the ground up, shaping how the company positions its AI technology and data science innovations in the market. This role involves developing positioning frameworks, leading strategic product launches, and creating sales enablement materials to drive enterprise sales success with health plans and health systems. The ideal candidate will translate complex clinical evidence into compelling business narratives and establish the strategic infrastructure for market differentiation.

Responsibilities

Develop product positioning framework and messaging architecture for AI product portfolio
Lead strategic go-to-market planning and product launches for AI products
Build and maintain sales enablement library and support enterprise sales opportunities

Skills

About Waymark

waymarkcare.com

Headquarters

San Francisco, California, United States

Company Size

51-200 employees

Founded

2021

View Profile

Waymark provides community-based care and care coordination for people receiving Medicaid, connecting members with local care teams that include community health workers, therapists, pharmacists, and care coordinators. They help members navigate services and address medical and social needs through in-person and virtual support and wraparound assistance. Waymark partners with health plans, providers, and community organizations and uses outcomes-focused programs and research to improve access, engagement, and health outcomes.