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Product Marketing Manager at Aurora Solar - ApplyBlast

Product Marketing Manager

Aurora Solar

2 days ago

4.2 on Glassdoor

Remote

Full Time

Manager

2 applicants

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About this role

The Product Marketing Manager at Aurora Solar serves as a subject-matter expert on residential solar sales and design solutions, driving customer acquisition and retention through strategic positioning and messaging. The role involves developing go-to-market strategies for new features, creating compelling content, and collaborating with cross-functional teams to refine product narratives and competitive differentiation. This position requires a deep understanding of industry trends, customer needs, and the competitive landscape to ensure Aurora's solutions remain market-leading.

Responsibilities

Develop go-to-market strategies and campaigns for new product features
Create positioning, messaging, and compelling content for internal and external activations
Monitor industry trends and competitive landscape to refine product differentiation

Skills

About Aurora Solar

aurorasolar.com

Headquarters

San Francisco, California, United States

Company Size

201-500 employees

Founded

2013

View Profile

Aurora Solar is a leading solar design software platform that empowers solar installers by streamlining the design and sales processes for residential and commercial photovoltaic systems. With innovative features like Aurora AI and Sales Mode, the software aims to increase proposal accuracy and efficiency, significantly reducing proposal times for sales teams. Aurora Solar's solutions are designed to enhance user experience, minimize errors, and help companies adapt to changing market conditions. Trusted by top solar companies, the platform supports over 100,000 solar designs created each week.