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Programmatic Lead at Easygo - ApplyBlast

Programmatic Lead

Easygo

3 months ago

3.8 on Glassdoor

Melbourne, Australia

Onsite

Full Time

Senior

0 applicants

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About this role

The Programmatic Lead at Easygo defines best practices and drives operational excellence for the company's programmatic advertising ecosystem. This role involves managing campaign architecture, optimizing performance, governing inventory quality, and leading relationships with key adtech partners. The position also includes mentoring a coordinator and acting as the internal center of excellence for programmatic knowledge across the business.

Responsibilities

Own campaign architecture decisions and define best practices for programmatic execution.
Govern inventory quality standards and manage private marketplace deals with partners.
Establish optimization frameworks and drive continuous improvement in growth strategies.
Lead relationships with core adtech partners including DSPs and verification vendors.
Mentor junior team members and act as the internal center of excellence for programmatic knowledge.

Skills

About Easygo

easygo.io

Headquarters

Melbourne, Victoria, Australia

Company Size

201-500 employees

Founded

2016

View Profile

Easygo is a digital entertainment company that designs and develops smart online games and apps focused on enhanced gaming experiences. They build industry‑leading entertainment products and digital experiences that combine design and technology to engage players across web and mobile. The site highlights their games and apps as well as career opportunities and open roles for designers, engineers and other creatives.