Programmatic Specialist
dentsu USA(1 month ago)
About this role
A Programmatic Performance Trader at Amplifi partners with digital performance teams to develop and execute programmatic strategies and solutions for clients across programmatic platforms. The role focuses on shaping audience strategies, leveraging DSPs/ad servers and emerging formats to drive brand awareness through to conversion. This is a full-time, permanent role based in Cape Town within the agency's digital team.
Required Skills
- Audience Segmentation
- Data Onboarding
- Lookalike Modeling
- Contextual Targeting
- DV360
- The Trade Desk
- Amazon DSP
- Campaign Manager
- Analytics Platforms
- Attribution Modeling
+7 more
About dentsu USA
dentsu.comDentsu is one of the largest global marketing and advertising agency networks in the world. Dentsu Americas CEO, Michael Komasinski. Offices across the United States in New York City, Chicago, Detroit and more.
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