Refreshment Brand Manager

The Refreshment Brand Manager leads brand strategy, annual planning, and marketing execution for American whiskey, premium beer, gin, and plum liqueur, with a primary focus on American whiskey and premium beer. This role involves developing strategies to recruit beer drinkers into highball, supporting premium beer growth, and engaging with younger legal-drinking-age consumers. The position requires managing brand P&L, coordinating with sales and trade marketing teams, and overseeing integrated marketing communications across various channels.