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Sales Planner at TEGNA Inc. - ApplyBlast

Sales Planner

TEGNA Inc.

1 day ago

New York, New York, United States

Onsite

Full Time

Medior

0 applicants

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About this role

Premion is seeking a strategic and agile Sales Planner to join its high-performing Sales Planning team. This role supports Sales by crafting compelling media plans, proposals, and pricing strategies across brand awareness and performance-driven campaigns, ensuring alignment with client objectives and platform capabilities. The ideal candidate is highly organized, intellectually curious, and brings a strong understanding of digital media buying dynamics, including DSP-based campaign planning.

Responsibilities

Develop strategic customized omnichannel media plans across CTV/OTT and digital platforms
Manage pre-sales workflow from intake to proposal ensuring alignment with client KPIs
Provide recommendations based on reach SOV goals historical performance and pacing benchmarks

Skills

Qualifications

Bachelor's degree in Marketing, Business, Media, or a related field

About TEGNA Inc.

tegna.com

Headquarters

Tysons, Virginia, United States

Company Size

5001-10000 employees

View Profile

TEGNA Inc. is now part of Nexstar Media Group, Inc. Formerly an independent U.S.-based broadcast media and marketing services company, TEGNA operated 64 local brands across 51 markets offering broadcast, streaming/CTV, digital, live sports, and podcast advertising solutions. Its capabilities included multiplatform content production, programmatic and direct advertising, and local sales partnerships aimed at helping brands reach targeted audiences.