Senior ABM Manager
Ada(28 days ago)
About this role
The Senior Account-Based Marketing (ABM) Manager will design and scale Ada’s ABM/ABX strategy and serve as the primary partner to sales and XDR teams to deepen engagement with key accounts. This role focuses on building a repeatable ABM playbook, aligning marketing and revenue stakeholders, and accelerating pipeline and revenue from priority accounts. The position sits within a fast-growing AI customer service company and emphasizes cross-functional collaboration and data-driven decision making.
Required Skills
- ABM
- Playbook Ownership
- Campaign Execution
- Sales Alignment
- Stakeholder Management
- Account Prioritization
- Multi-Channel
- Intent Messaging
- Personalization
- Paid Media
+24 more
About Ada
ada.orgThe American Dental Association (ADA) is the leading U.S. professional organization for dentists, offering clinical guidelines, oral health research, advocacy, and practice resources to support dental professionals and public oral health. It publishes major industry titles (including JADA and ADA News), maintains CDT coding, and provides continuing education, licensure tools, conferences like SmileCon, and practice-management resources. The ADA also advocates on dental policy, supplies data and industry insights, and offers membership services tailored to students, new dentists, and established practitioners. Dentists turn to the ADA for authoritative guidance, standards, and centralized support across clinical, regulatory, and business needs.
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