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Senior Analyst, Digital Analytics at Labcorp - ApplyBlast

Senior Analyst, Digital Analytics

Labcorp

5 days ago

4.8 on Glassdoor

Bengaluru, Karnataka, India

Onsite

Full Time

Senior

0 applicants

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About this role

Labcorp is seeking a Senior Analyst, Digital Analytics to deliver website, campaign, and marketing performance reporting and insights using Adobe Customer Journey Analytics (CJA) and external marketing data sources. The role focuses on data analysis, reporting automation, data storytelling, and presenting actionable insights to marketing stakeholders. The position requires strong analytical skills, proficiency in CJA and Power BI, and the ability to translate complex data into clear business narratives.

Responsibilities

Deliver website and campaign performance reporting using Adobe Customer Journey Analytics
Analyze digital marketing data and translate findings into actionable insights
Automate reporting dashboards using Power BI and present executive-ready presentations

Skills

Qualifications

Adobe CJA certification

About Labcorp

labcorp.com

Headquarters

Burlington, North Carolina, United States

Company Size

10001+ employees

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Labcorp is a global life sciences and healthcare company that provides diagnostic laboratory testing and drug development services. It operates clinical laboratories and digital testing solutions for patients and providers while supporting biopharma companies with clinical trial services, central laboratory capabilities, and development analytics. Labcorp’s testing, data and research platforms help guide healthcare decisions across clinical care, research and commercial drug development worldwide.