Senior Analyst, Marketing Analytics

Upside(1 day ago)

HybridFull TimeSenior$130,000 - $150,000Consumer Marketing

About this role

Upside is seeking a Senior Analyst, Marketing Analytics to provide comprehensive insights into its consumer marketing performance. The role involves analyzing data across the full marketing funnel, collaborating with cross-functional teams, and translating data into strategic recommendations to optimize user engagement, retention, and marketing ROI.

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Required Skills

SQL
Looker
Hex
A/B Testing
Attribution
Segmentation
Dashboards
Marketing Analytics
Data Warehousing
BI Tools

About Upside

www.upside.com

Upside is a cashback app that enables users to earn rewards on everyday purchases, including groceries, dining, and gas. With the app, users can receive up to 3x more cash back on essential expenses, making their shopping experience more rewarding. The platform also allows for easy cash-out options to bank accounts or gift cards, promoting additional savings on purchases from favorite retailers. Users appreciate the instant rewards and user-friendly interface, contributing to its high ratings in app stores.

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