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Senior Analyst, Online Experience Optimization - Personalization at The Home Depot - ApplyBlast

Senior Analyst, Online Experience Optimization - Personalization

The Home Depot

4 months ago

3.9 on Glassdoor

Atlanta, GA

Onsite

Full Time

Senior

0 applicants

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About this role

The Senior Analyst, Online Experience Optimization leads strategy and execution for personalization initiatives and A/B testing to enhance the Homedepot.com customer shopping experience. Working with Merchandising, Product, Marketing, and eCommerce teams, the role translates customer insights into actionable recommendations and measurable improvements for digital discovery and navigation. This position focuses on identifying opportunities to optimize taxonomy, search, and content rather than performing deep technical engineering or advanced data modeling.

Responsibilities

Analyze customer data and site behaviors to identify experience improvement opportunities
Lead strategy and execution of personalization initiatives and A/B tests
Optimize taxonomy, search, and navigation paths for enhanced product discovery
Translate data insights into actionable narratives to drive business decisions
Partner with Data Science and Engineering teams to implement personalization strategies

Skills

Qualifications

Bachelor's degree in a related field

About The Home Depot

homedepot.com

Headquarters

Atlanta, Georgia, United States

Company Size

10001+ employees

Founded

1979

View Profile

The Home Depot is a leading home improvement retailer operating a large network of big‑box stores and a robust e-commerce platform across the U.S., Canada, and Mexico. It sells building materials, tools, appliances, plumbing, electrical, lawn & garden, and home décor, and provides installation, tool rental, and contractor services. The company serves both DIY homeowners and professional contractors, offering pro accounts, bulk purchasing, and project support. Home Depot is known for its wide product selection, private brands, omnichannel fulfillment (in‑store pickup, delivery), and extensive logistics and service capabilities.