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Senior App Store Optimization Manager at onX - ApplyBlast

Senior App Store Optimization Manager

onX

12 days ago

4.1 on Glassdoor

Remote

Full Time

Senior

0 applicants

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About this role

The Senior App Store Optimization Manager leads ASO strategy and execution across onX's Hunt, Offroad, Backcountry, and Angling verticals to improve app discovery and conversion. This role involves identifying growth opportunities, conducting experiments, and adapting strategies to evolving app store and AI-driven discovery landscapes. The position requires partnering with Marketing, Product, and Creative teams to drive sustainable organic growth and align priorities across the business.

Responsibilities

Own and evolve ASO strategy and roadmap across multiple product verticals
Lead ongoing optimization across keywords, metadata, and app store creative
Partner with Marketing, Product, and Creative teams to align priorities

Skills

About onX

onxmaps.com

Headquarters

Missoula, Montana, United States

Company Size

201-500 employees

Founded

2009

View Profile

onX Maps is a GPS mapping platform and mobile app for outdoor recreation—focused on hunting, hiking, off‑roading, and fishing—that provides highly accurate, offline-capable maps. It overlays parcel/land‑ownership boundaries with topographic and satellite imagery, trails, roads, and hunting-specific layers so users can plan routes, mark waypoints, and confirm property lines in the field. Offered via mobile and web with subscription map packs and GPS tools, onX emphasizes reliable offline access and detailed land-data to help outdoor enthusiasts and land managers navigate and make decisions confidently.