Senior Content Manager (in-Product Content)
Welltech(2 months ago)
About this role
The Senior Content Manager at Welltech is responsible for managing the end-to-end workflow of in-product content initiatives for a health and wellness mobile app, including video classes, guides, and interactive features. This role involves collaborating with cross-functional teams to deliver high-quality, user-centered content while maintaining editorial standards and leveraging data to optimize performance. The Senior Content Manager will also monitor key performance indicators, contribute to A/B testing, and identify opportunities for content repurposing to enhance user engagement and retention.
Required Skills
- Content Management
- Workflow Management
- Editorial Standards
- Brand Guidelines
- Collaboration
- User Insights
- A/B Testing
- Performance Metrics
- Process Improvement
- Content Trends
+7 more
About Welltech
welltech.comWelltech is a company dedicated to enhancing personal wellness through mobile applications that empower individuals to live healthier and more active lives. With a variety of wellness-focused apps, including those for fitness, yoga, and nutrition, Welltech helps users tailor their wellness journeys to their unique needs and goals. The company has garnered significant attention, amassing over 220 million installs and over a decade of experience in the industry. Welltech aims to provide a holistic approach to health, combining expert advice and engaging content for users worldwide.