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Senior Content Specialist at Halter - ApplyBlast

Senior Content Specialist

Halter

17 days ago

4.2 on Glassdoor

Brisbane, Queensland, Australia

Onsite

Full Time

Senior

0 applicants

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About this role

The Senior Content Specialist leads content strategy and creation for Halter in Australia, focusing on storytelling that resonates with agricultural producers to drive leads and customer engagement. The role involves collaborating with marketing and sales teams, conducting on-farm interviews, and utilizing data to optimize content performance across various channels. This position requires a blend of creative writing, strategic thinking, and commercial acumen to support the company's mission of transforming farming practices.

Responsibilities

Own content strategy and brand voice for Australian market
Create compelling stories and video content for campaigns
Analyze content performance data to drive leads and engagement

Skills

About Halter

halterhq.com

Headquarters

Awhitu Central, Auckland, New Zealand

Company Size

51-200 employees

Founded

2016

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Halter is a livestock technology company that provides virtual fencing and pasture management via solar-powered GPS collars paired with an easy-to-use mobile app. Their system lets farmers create virtual boundaries, shift cows remotely, monitor animal health and detect heats, and optimise grazing to increase pasture utilisation and reduce farm workload. Trusted by 1,000+ farmers across markets (NZ, AU, US), Halter focuses on practical hardware and software solutions that improve farm efficiency and animal welfare.