Senior Demand Generation Specialist | Bankrate

Red Ventures(7 days ago)

HybridFull TimeSenior$100,000 - $140,000Marketing

About this role

A Senior Demand Generation Specialist at Bankrate contributes to growth by managing demand initiatives across enterprise partnerships and Bankrate-owned channels. The role supports omnichannel marketing and leverages the company’s data and AI-driven platform to improve consumer acquisition and revenue outcomes. This position is open to remote or hybrid East Coast candidates and operates on Eastern Standard Time.

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Required Skills

Email Marketing
Lifecycle Marketing
CRM
Automation
Personalization
Segmentation
A/B Testing
Analytics
Campaign Management
AI Tools

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About Red Ventures

redventures.com

Red Ventures is a data-driven digital holding company that builds, acquires, and operates consumer brands and partner businesses across industries such as financial services, healthcare, home services, and education. Using proprietary technology, analytics, and performance marketing, it focuses on customer acquisition, content-driven lead generation, and optimizing the end-to-end consumer journey. Red Ventures also provides managed growth services to partner companies, combining testing, personalization, and scalable digital experiences to drive revenue and efficiency. Clients choose Red Ventures for its emphasis on measurable outcomes and technology-led marketing.