Senior Digital Content Analyst

About this role

Responsibilities

• Develop and manage content implementation schedules, workflows, and strategic initiatives to ensure timely and effective content delivery across channels.
• Monitor and analyze performance data to produce reports with actionable insights for content optimization and campaign improvements.
• Create and manage high-quality written and visual content tailored to different audiences and channels, ensuring alignment with Avenues' brand and marketing objectives.
• Own the quality, consistency, and effectiveness of digital content across platforms, ensuring editorial standards and strategic alignment with enrollment and brand objectives.
• Conduct competitive research and monitor digital trends to identify opportunities for differentiation, growth, and audience engagement.