Senior Digital Marketing Analyst
Philips(1 day ago)
About this role
A Senior Digital Marketing Analyst at Philips focuses on analyzing marketing channels to uncover drivers of engagement and conversions. They manage tracking and reporting tools, evaluate campaign performance, and work with teams to optimize marketing strategies and customer journeys. The role emphasizes data analysis and cross-team collaboration to improve marketing effectiveness.
Required Skills
- Google Analytics 4
- Adobe Analytics
- SEO
- Dashboarding Tools
- SQL
- Excel
- SEM Rush
- Google Ads
- Power BI
- Data Analysis
About Philips
philips.comLearn more about Philips and how we help improve people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting.
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