Senior Direct IO Manager

Wpromote(1 month ago)

RemoteFull TimeManager$77,000 - $90,000Media

About this role

The Senior Manager, Direct IO at Wpromote leads digital-first media initiatives centered on premium publisher partnerships, sponsorships, and cross-channel brand experiences. This role serves as the primary client lead, overseeing high-impact digital activations and select traditional media executions within a unified media strategy. The position emphasizes strategic innovation, modern partnership development, and cultivating talent within a collaborative, fast-paced agency environment. It sits within a digital marketing agency focused on pushing the boundaries of contemporary media and brand-building.

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Required Skills

Media Planning
Media Buying
Digital Partnerships
Sponsorship Strategy
Custom Activations
Display Strategy
Video Strategy
Programmatic Collaboration
Publisher Relations
Vendor Negotiation

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About Wpromote

wpromote.com

Wpromote is a full-service digital marketing agency that helps brands accelerate business growth through data-driven, outcome-first strategies and integrated media solutions. The company combines a "Challenger" culture with proprietary technology (Polaris) and business intelligence to build growth plans and measure success by real business outcomes. Founded in 2001 by Michael Mothner and headquartered in El Segundo, CA, Wpromote serves a diverse client portfolio and is known for measurable performance improvements and industry recognition.