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Senior Director, Business Analytics at Omnicom - ApplyBlast

Senior Director, Business Analytics

Omnicom

9 days ago

2.9 on Glassdoor

New York, New York, United States

Hybrid

Full Time

Director

0 applicants

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About this role

The Senior Director, Business Analytics leads the Business Analytics team to deliver modern agency services and exceed client business goals. This role involves providing leadership, developing strategic plans, and extracting actionable insights from complex data to inform decision-making. The position requires consulting with clients, leading consumer segmentation, and driving operational excellence to optimize marketing performance.

Responsibilities

Lead consumer segmentation and audience identification processes
Develop and execute measurement plans to optimize marketing performance
Consult with clients to identify business problems and develop analytics roadmaps

Skills

About Omnicom

omc.com

Headquarters

New York, New York, United States

Company Size

1001-5000 employees

Founded

2016

View Profile

Omnicom Group is the world's leading marketing and sales company, helping top global brands solve their most critical growth challenges. The company offers a wide range of connected capabilities including advertising, media, public relations, branding, commerce, and digital solutions, powered by its AI-driven marketing intelligence platform, Omni.