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Senior Director, Data Strategy at Wpromote - ApplyBlast

Senior Director, Data Strategy

Wpromote

4 months ago

3.9 on Glassdoor

Remote

Full Time

Executive

6 applicants

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About this role

This executive role involves leading a Data Strategy & Analytics team to drive enterprise client engagements with a focus on enabling measurement solutions and guiding business decisions. The position requires providing thought leadership in digital measurement, managing senior directors, and collaborating with product and sales teams to scale novel solutions. Successfully holding this role demands refining team processes, defining standards for stakeholder education, and evangelizing Data Strategy offerings throughout the agency.

Responsibilities

Lead the Data Strategy team and manage senior directors.
Provide thought leadership on digital measurement solutions and compliance.
Drive cross-departmental adoption of novel measurement capabilities.
Partner with sales and product to develop and position new offerings.
Define industry standards and processes for scalable solution delivery.

Skills

About Wpromote

wpromote.com

Headquarters

El Segundo, California, United States

Company Size

501-1000 employees

Founded

2001

View Profile

Wpromote is a full-service digital marketing agency that helps brands accelerate business growth through data-driven, outcome-first strategies and integrated media solutions. The company combines a "Challenger" culture with proprietary technology (Polaris) and business intelligence to build growth plans and measure success by real business outcomes. Founded in 2001 by Michael Mothner and headquartered in El Segundo, CA, Wpromote serves a diverse client portfolio and is known for measurable performance improvements and industry recognition.