Senior Director, DTP Marketing, HIV Treatment
Gilead Sciences(1 month ago)
About this role
Gilead is hiring a Senior Director, Direct-to-Patient (DTP) Marketing Lead to champion the launch of a new HIV therapy combining bictegravir and lenacapavir. The role reports to the Executive Director of Treatment Marketing and serves as a key marketing leader shaping patient-focused go-to-market strategy and campaign execution for this upcoming launch. This position includes people leadership and cross-functional partnership to drive patient engagement at scale.
Required Skills
- Direct-To-Patient Marketing
- Patient Marketing
- Brand Strategy
- Launch Planning
- Go-To-Market
- Integrated Campaigns
- Digital Marketing
- Social Media
- Media Planning
- Out-Of-Home
+18 more
Qualifications
- Bachelor's Degree
- Master's Degree
- PhD
- MBA
About Gilead Sciences
gilead.comGilead Sciences is a biopharmaceutical company dedicated to transforming patient care by advancing therapeutics in areas like HIV, liver disease, cancer, and inflammation. With a strong commitment to innovation, Gilead leads in the research and development of new medicines, aiming to make the world a healthier place. Their portfolio includes breakthrough therapies and ongoing advancements across multiple therapeutic areas, supported by a robust pipeline of clinical trials. Gilead is recognized for its contributions to public health and its efforts to improve access to vital medications.
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