Senior Director, Engagement Strategy
BGB Group(4 days ago)
About this role
BGB Group is a healthcare communications agency that provides a range of services including pharmaceutical advertising and medical education. The role involves leading strategic engagement initiatives within healthcare campaigns, overseeing teams, and collaborating with creative and client teams to achieve measurable results.
Required Skills
- Strategy
- Digital Marketing
- Data Analysis
- Content Strategy
- Audience Segmentation
- Campaign Management
- Healthcare Marketing
- Communication
- Team Leadership
- Market Trends
Qualifications
About BGB Group
bgbgroup.comBGB Group is a healthcare communications agency that blends scientific rigor and creative storytelling to deliver advertising, medical education, strategic consulting, and payer marketing. They build integrated campaigns, develop HCP and patient education programs, and craft payer-facing strategies to support product adoption and access. Cross‑disciplinary teams of medical experts and creatives translate complex science into clear, effective communications across channels. Clients rely on them for deep clinical insight, strategic planning, and creative execution tailored to healthcare audiences.
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