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Senior Director, RGM OBPPC Occasions at The Coca-Cola Company - ApplyBlast

Senior Director, RGM OBPPC Occasions

The Coca-Cola Company

5 days ago

4.1 on Glassdoor

Atlanta, Georgia, United States

Onsite

Full Time

Director

0 applicants

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About this role

The Senior Director, RGM OBPPC Occasions leads the North America & Oceania (NAOU) total-portfolio occasion strategy, identifying key consumer and shopper opportunities to drive growth across Sparkling Soft Drinks, Stills, and hydration categories. This role develops multi-year occasion roadmaps, translates insights into strategic implications for brands and channels, and partners with cross-functional teams to execute occasion-led pilots and scalable playbooks. The position requires strong analytical, financial, and cross-functional leadership skills to influence growth strategies without direct authority.

Responsibilities

Lead total-portfolio occasion strategy and framework development
Identify and prioritize consumer and shopper occasions for growth
Translate occasion opportunities into strategic implications for brands and channels