Senior Freemium Growth & Lifecycle Marketing Specialist
NortonLifeLock Ireland Limited(1 month ago)
About this role
Gen is hiring a Senior Freemium Growth & Lifecycle Marketing Specialist to own and improve lifecycle performance for its freemium digital security brands (Avast, AVG, Avira, CCleaner). The role focuses on driving growth outcomes across activation, conversion, renewal, and retention through data-informed strategy and cross-functional collaboration in a global environment. The position is part of an experimentation-driven culture with significant impact across a large user base.
Required Skills
- Lifecycle Marketing
- Growth Marketing
- Freemium
- Subscription Marketing
- Performance Marketing
- A/B Testing
- Experiment Design
- Data Analysis
- Dashboarding
- KPI Tracking
+10 more
About NortonLifeLock Ireland Limited
norton.comNorton is a cybersecurity company renowned for its antivirus and online security solutions, trusted by millions around the globe. It offers advanced protection services, including privacy tools and identity theft protection, along with its innovative Genie AI Scam Detection technology designed to combat sophisticated online threats. Norton's comprehensive range of security plans caters to both individual users and businesses, emphasizing user-friendly features and strong online safety measures.
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