Fresh Tracks Canada
The Senior Lifecycle Marketing Specialist is a hands-on builder responsible for executing email and lifecycle marketing programs using Marketo. This role focuses on building and deploying campaigns, maintaining platform health, and implementing personalization and AI tooling to drive engagement. The position involves close collaboration with Marketing, Sales, and Analytics & Insights teams to ensure accurate audience targeting and campaign performance.
Headquarters
Vancouver, British Columbia, Canada
Company Size
51-200 employees
Founded
1996
Fresh Tracks Canada is a Canadian tour operator that designs personalized vacations and trip plans backed by local industry expertise. Positioning itself as one of Canada's leading travel operators, it helps travelers craft bespoke itineraries across the country—from national parks and the Canadian Rockies to city experiences—so guests can make the most of their time. Fresh Tracks focuses on custom planning and concierge-style service to simplify bookings and deliver tailored experiences for individuals, couples, and groups. Travelers choose them for expert local knowledge, personalized itineraries, and end-to-end trip support.
Headquarters
San Francisco, CA
Company Size
201-500 employees
Founded
2018
Industry
Technology
Glassdoor Rating
4.2 / 5
Sarah Johnson
Chief Executive Officer
Michael Chen
Chief Technology Officer
Emily Williams
VP of Engineering
David Rodriguez
VP of Product
Jessica Thompson
Chief Financial Officer
Andrew Park
VP of Sales
View leadership team, funding history,
and employee contacts for Fresh Tracks Canada.
42% below the average for this role