Senior Manager, Influencer Marketing
the Ad Council(1 year ago)
About this role
The Senior Manager, Creators for Good leads influencer strategy and execution for multiple social impact campaigns, growing the Creators for Good brand and managing trusted messenger partnerships. The role balances day-to-day campaign execution with strategic planning, cross-functional collaboration, and process improvements. It sits within the Ad Council’s Marketing & Communications team and focuses on mobilizing influencers, celebrities, and other trusted messengers to drive social impact.
Required Skills
- Influencer Strategy
- Talent Relations
- Creator Sourcing
- Talent Vetting
- Outreach
- Brief Development
- Copywriting
- Content Development
- Paid Amplification
- Event Coordination
+10 more
About the Ad Council
adcouncil.orgThe Ad Council is a U.S. nonprofit that partners with businesses, creative agencies, and nonprofits to create cause-driven marketing and public service campaigns addressing major social issues. It develops, produces, and distributes PSAs and other creative work—leveraging donated media, research, and measurement—to inspire measurable behavior change. Known for national-scale campaigns across health, safety, education and civic engagement, the Ad Council helps partners reach broad audiences and turn awareness into action.
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