Senior Manager, Marketing, BW Core Brands – Hybrid AZ
Best Western Hotels(2 months ago)
About this role
Lead the strategic development and execution of brand marketing initiatives for Best Western Core Brands (Best Western, Best Western Plus, Best Western Premier). The role focuses on evolving brand architecture and partnering across brand management, operations, digital, and loyalty teams to elevate brand equity and drive business growth. This is a hybrid, Phoenix-headquartered corporate position with regular cross-functional collaboration and some travel.
Required Skills
- Brand Strategy
- Digital Marketing
- Paid Media
- CRM
- Adobe Tools
- Analytics
- Project Management
- Budgeting
- Communication
- Presentation
+5 more
Qualifications
- Bachelor's Degree in Marketing, Business Administration, Communications, or related field
About Best Western Hotels
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