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Senior Marketing Analyst at Niche - ApplyBlast

Senior Marketing Analyst

Niche

20 days ago

3.1 on Glassdoor

Remote

Full Time

Senior

0 applicants

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About this role

Niche is seeking an experienced Senior Marketing Analyst to own the measurement and improvement of its marketing engine across both B2B and B2C domains. This senior individual contributor role involves analyzing marketing-sourced demand, pipeline health, and user acquisition to provide strategic insights and recommendations to marketing leadership. The position requires deep collaboration with marketing, growth, product, and data engineering teams to optimize performance and drive business growth.

Responsibilities

Own B2B marketing and pipeline analytics measurement and attribution
Drive B2C growth and registration analytics across acquisition channels
Build and maintain marketing dashboards and self-serve analytical views

Skills

About Niche

niche.com

Headquarters

Pittsburgh, Pennsylvania, United States

Company Size

51-200 employees

Founded

2002

View Profile

Niche is a data-driven platform that helps students, parents, renters, and job-seekers discover, compare, and evaluate K‑12 schools, colleges, neighborhoods, and employers across the U.S. It combines public data (test scores, demographics, outcomes), user reviews, and other sources to produce rankings, detailed profiles, and searchable reports. Niche also offers tools for college admissions research, scholarship searches, and products that help schools and real‑estate professionals with outreach and recruitment. The site’s goal is to make complex education and local data accessible and actionable for consumers and institutions.