Senior Marketing Automation Specialist

Campus(2 months ago)

HybridFull TimeSenior$115,512 - $154,968 (estimated)Marketing

About this role

The Senior Marketing Automation Specialist at Campus is responsible for designing, executing, and optimizing email, SMS, and landing page strategies to drive engagement and enrollment growth. This role involves cross-functional collaboration to develop automated marketing campaigns using Salesforce Marketing Cloud (Pardot) and includes tasks such as A/B testing, optimizing user experiences, and maintaining documentation of workflows. The ideal candidate has at least four years of marketing experience, with a focus on automation and CRM-driven campaigns, alongside technical skills in HTML/CSS for customization purposes.

View Original Listing

Required Skills

Email Marketing
Marketing Automation
Campaign Development
Performance Optimization
Salesforce Marketing Cloud
A/B Testing
Landing Page Optimization
Cross-Functional Collaboration
Documentation Maintenance
Attention To Detail

+4 more

About Campus

campus.edu

Campus.edu is an innovative online college dedicated to providing elite educational opportunities designed for modern learners. The institution offers career-focused associate degrees and certificate programs led by professors who also teach at top-ranked universities. With live classes, personalized coaching, and resources aimed at supporting student success, Campus fosters a collaborative and interactive learning environment for ambitious students. The program emphasizes affordability and accessibility, ensuring students can achieve their academic goals without incurring significant debt.