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Senior Marketing Manager at Movado Group - ApplyBlast

Senior Marketing Manager

Movado Group

1 month ago

3.0 on Glassdoor

Shanghai, Shanghai, China

Onsite

Full Time

Senior

0 applicants

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About this role

The Senior Marketing Manager leads the China Marketing function, responsible for building and executing marketing strategies for Movado Group's key priority brands, including Coach, CK, and Movado. This role involves translating global brand strategies into locally relevant initiatives that strengthen brand equity and deliver measurable business results in China. The position requires strong leadership in brand strategy, integrated marketing execution, and cross-functional collaboration to drive commercial impact.

Responsibilities

Lead China marketing strategy and commercial planning for key brands
Oversee integrated marketing execution across digital, social, and retail channels
Manage marketing team, agencies, and budgets to deliver business results

Skills

About Movado Group

movadogroup.com

Headquarters

Paramus, New Jersey, United States

Company Size

1001-5000 employees

View Profile

Movado Group, Inc. is a leading global watchmaker that designs, manufactures, and markets a diverse portfolio of prestigious brands, including Movado, Ebel, Concord, ESQ, CoachWatch, and Tommy Hilfiger. The company is dedicated to delivering high-quality timepieces and personal accessories that blend timeless design with innovative technology. Movado Group emphasizes transparency and accessibility for investors and stockholders, providing financial data, corporate news, and career opportunities through its corporate website. With a strong commitment to elevating watchmaking standards, Movado Group shapes the landscape of the luxury watch industry.